Martin Zierold

“Scandals on Tour? Media scandals as commodities of attention”

Abstract                                                                                                                                             Scandals are ambivalent phenomena in contemporary media cultures. Media producers as well as users love them. In many ways, they seems to be a perfect commodity in today’s consumer culture driven by economics of attention.  At the same time, scandals are often… Read more

Martin Zierold has taken up a professorship for arts and cultural management and cultural studies at Karlshochschule International University in September 2013. Prior to this, he was the Academic Manager and a Principal Investigator of the International Graduate Centre for the Study of Culture (GCSC) at Justus-Liebig University in Giessen, Germany. Further professional expertise includes the fields of arts management, coaching, journalism and consulting. Academic areas of research include digital media culture, cultural theory, arts and research management and cultural memory. He is co-editor of the book series Popular Culture and the Media (Lit). For a list of publications and further information, see: